We Buy Any Hour

March 1, 2017

Have you seen the latest WeBuyAnyCar.com adverts? They are very interesting.

If not, here’s 30 seconds that will put you in the picture:

https://youtu.be/p10Oiwe7MdM?list=PLTci7XJwYZCkOuOqKbOdTaxPY61D5hCPM

There’s a whole series of these. In one, the lady on the sofa tells us that she happily sold her car with this company even though she could have got a better price selling privately, then adds:

“Yeah, they just let me say that in an ad for WeBuyAnyCar.com… cos they know quite a lot of us value our time more than a few extra quid.”

timecartoonlinkedinTime-pressure is consistently one of the greatest challenges most of the people are facing. In fact, it’s becoming a national epidemic and yet, despite the continual frustration of not having enough time to do everything we want to do, we can still invest significant amounts of our precious 168 hours each week doing things that really aren’t that important.

This is what WeBuyAnyCar.com have tapped into. What they are saying is, “Your time is the most valuable thing that you have. Spend it on important things, with important people, not in doing something you don’t like, you aren’t very good at and, at the end of the day, isn’t worth much anyway.”

One of the most helpful things I think you can do to help with this is to settle on a fixed figure, yes an actual amount – in pounds, of how much one hour of your time is worth.

How you come to this figure is not so important. You can divide your earnings by the hours you work. You can divide the amount you aspire to earn by the amount of hours you’d like to work. You may just come up with a number based on what someone would have to pay you to take you away from doing something very important and give them that time instead.

Let’s say you settle on £50/hour. Now write that figure down and carry it with you for a week. Put it in your wallet, your purse on in your pocket. Now consciously live with it and see how it affects what you do with your time, inside and outside of work.

Is an hour round the dinner table with my family or good friends worth it? Yes. How about an hour watching something rubbish on tele? Perhaps not.

This is what these adverts are tapping into. Is an extra 150 quid worth half of your weekend and all that hassle?

I’m not one who advocates living at high intensity all the time. The truth is that if we spend enough of our time concentrating on the most valuable activities in a focused and productive manner, the likelihood is we will have plenty left to relax and enjoy the things we value most.

If some more insight on this subject would be helpful, I ran a webinar called ‘Who Stole My Day?’ and it’s available here as an on-demand reply. It’s a better use of your time than watching adverts on YouTube!


Mission 168 (part 2)

May 10, 2016

Let’s say that I work 50 hours on average. Most work about 40. I often meet people who work 60.

In a working day it may not always be possible amidst the many and varied demands that come my way to carve out an hour or two to invest in some important new project, or to meet with an interesting new contact to explore exciting possibilities. In a week though, it’s always possible. That is why I love weeks!

Let’s say that I sleep 8 hours a night. I rarely do. Neither do most people I ask about this. Six or seven seems to be usual.

If I do sleep 8 though, that’s 56 hours each week just laying back and catching some zzzzz’s. And I work 50 hours remember, so that’s 106 of my 168  hours already taken. Blimey, I still have  (quick bit of maths…sneak out the calculator while no-one’s looking…168 – 50 – 56 = ) 62 hours each week to do other things with that aren’t working or sleeping. Of course lots is spent doing all those things that need to happen just to keep life going, but can I find one or two hours amongst those 62 (or 52 if you work 60 hours….or 42 if you work 70 hours) to invest in something meaningful that will make my world a better, happier place? I definitely can. That is why I love weeks!


Mission 168

May 3, 2016

This is the start of a new topic that’s been on my mind for a while and I’ve just begun writing. I hope you enjoy. Feel free to join in using #Mission168 if you find it interesting and worth sharing!

There are 168 hours in a week. You may already know this. There are 52 weeks in a year. That’s 52 defined sets of 168 hours, every year for our entire lives.

This is why a week is my favourite block of time.

Months are good, but there just aren’t enough of them to create the same sense of rapid progress and achievement.

Days are good. There are loads of them. But they come and go so quickly, and there are so many variables on any given day that can lead to ending a day far from where you had intended to be.

Weeks, though, tend to be long enough periods of time to be reasonably predictable in the kinds of things going on and the amount of time I might have available to achieve something significant, but short enough to still feel like a new one is just round the corner, offering a fresh start and the promise of new opportunity.

This is why I think working in weeks is a good thing. I’d love to hear your thoughts too as this series unfolds.